Light just got lighter. Introducing Engineered Mesh, a groundbreaking new material that allows Nike shoes to be lighter and more breathable than ever while moving naturally with your foot. Engineered Mesh makes its debut on the uppers of four iconic Nike Air Max colorways: the Nike Air Max 1 in White/University Red, Nike Air Max 90 in Infrared, Nike Air Max 95 in Neon, and Nike Air Max 97 in Metallic Silver/Varsity Red. A classic reinvented through game changing innovation. The Air Max EM Collection will be available on Nike.com 1/17 at 8am EST.

Air Max 1 EM

$110

Limit 2 per customer

Air Max 90 EM

$120

Limit 2 per customer

Air Max 95 EM

$160

Limit 2 per customer

Air Max 97 EM

$155

Limit 2 per customer

Shop all Nike Air Max shoes on Nike.com

AIR MAX EM COLLECTION

Shop the Air Max+ 95 BB at Nike Store.

The human body is the greatest machine ever created. It’s powerful, fluid, unique—and the inspiration behind the Nike Air Max+ 95 BB.

You can see it in the midsole, which represents the spine, and the panels on the upper that represent muscles. The lace loops are the shoe’s ribs, and mesh serves as the shoe’s skin.

Featuring a futuristic-looking grey/volt color combination, Hyperfuse construction and a full-length Max Air unit, this version of the Nike Air Max 95 is designed for those who want to set trends, not follow them.

NIKE AIR MAX+ 95 BB

Three popular Nike Air Max styles get the bold neon pop treatment in the new ‘What the Max’ Collection launching this Saturday. The Nike Air Max 90 Hyperfuse Premium, Nike Air Max 95 360 Hyperfuse and Nike Air Max 2012 all showcase Hyperfuse construction, a Nike performance technology originally used to create a breathable, stable and resilient basketball shoe, the Nike Hyperfuse.

Beyond its performance attributes—lightweight, strong and durable—Hyperfuse construction allows designers to layer colors in new ways for maximum impact. See for yourself.

Air Max 90 Hyperfuse Premium ‘What The Max’ $120

Air Max 95 360 ‘What The Max’ $165

Air Max 2012 “What The Max” $170

NIKE SPORTSWEAR ‘WHAT THE MAX’ COLLECTION

8 divisions. 8 styles. From icons to future classics, AFC to NFC, we have you and your team covered.

NikeStore.com will be releasing the NFL Draft Day Pack at a random time on Sunday, April 29. Follow @NikeStore on Twitter closely if you want a shot at your favorite team’s shoe.

NFC East:  Air Max 95 No-Sew NFL  $150

NFC North: Air Max 90 Premium NFL  $120

NFC South: Free Trainer 5.0 NFL NFL  $95

NFC West: Nike Free Haven 3.0 NFL  $100

AFC East: Trainer 1.3 Max Breathe NFL  $170

AFC North: Huarache Free Shield NFL  $115

AFC South: Dunk High/Low NFL  $85/$80

AFC West: Trainer SC NFL  $110

NFL DRAFT DAY PACK

The Doernbecher Freestyle project is a set of limited-edition shoes designed by kids from the OHSU Doernbecher Children’s Hospital, with proceeds benefiting hospital programs and research.  This year six young artists shared their hobbies, insights and inspirations to show their stories to the world.

Follow @NikeStore on Twitter for additional launch details.

Nike Shox NZ by Dacia Kasenga

Air Max 95 by Daniel Bair

Air Jordan IV by Isaiah Scott

Skinny Dunk High by Warang McManus

Vulc-Rod by Anthony Roletto

Free Run 2 by Mackenzie Short

NIKE DOERNBECHER FREESTYLE COLLECTION 2011